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Marketing Manager - Busamed Gateway and Busamed Hillcrest

Busamed Group - KwaZulu-Natal

24 May 2023

Marketing

BUSAMED GATEWAY PRIVATE HOSPITAL AND BUSAMED HILLCREST PRIVATE HOSPITAL 

Marketing Manager will be responsible for the Internal and External marketing of the hospitals and Brand Management

  • Actively participate in hospital marketing and communication campaigns and initiatives
  • Planning, Organizing and Rolling Out of Brand Activation events.
  • Performing PR on print and digital platforms as approved by management.
  • Actively participate in GP visits and introduction of specialists to GP’s.
  • Ensuring that all Marketing collateral, promotional material and corporate merchandise are aligned to the Busamed Brand Manual.
  • Liaise with internal and external clients, such as staff, doctors and patients.
  • Actively partnering with HR on staff events
  • Actively driving and partnering with other stakeholders on CSI initiatives.
  • Regularly perform patient satisfaction survey and submit regular reports to management.
  • Plan and control the specific marketing budget.
  • Researching and implementing new and appropriate marketing strategies
  • Build and maintain relationship with Doctors (Internal and External)
  • Actively promote the hospital and relations and services and Doctors
  • Actively drive and promote the CME/CPD program.
  • Implement and maintain the staff newsletter.

  • Post Graduate Diploma / Degree in Marketing or equivalent NQF Level 6 is essential.
  • Driver’s License is essential.
  • Excellent verbal and written communication skills
  • Intermediate computer skills are essential and working knowledge of the design programs is advantageous. 

  • Minimum of 3 to 4 years Marketing experience is essential.
  • Experience in a Private Hospital environment would be advantageous.
  • Must be willing to travel to and from clients and/ or doctors. 

  • Driver’s License and own vehicle is essential.
  • Must be willing to travel to and from clients and/or doctors